by Sara Knowles
Language and culture is central to any export communication strategy. Insight and effective application of language and cultural awareness can make a world of difference to how your brand is perceived and, ultimately your credibility and profitability in new markets.
Have you ever tried to translate or open an SDL Studio 2014 project/package and your current TMs don’t match the ones defined in the project? For instance, have you ever tried to open a project and use an en-US TM with a project that uses en-GB TMs? Sounds like a problem.
Picture this: You want to apply for a dream assignment abroad. There’s just one problem. You need foreign language skills that you don’t have – and time is not on your side.
It might sound like an impossible task, but according to language experts, you can learn basic communication skills in weeks and master the basics of a foreign language in several months. While you might not quickly reach the fluency that allows you to understand great foreign literature classics, you can, though, quickly hone in on phrases and technical language specific to your needs whether you are working with the diplomatic service or a blue chip multinational.
Source: Huffington Post
The Greek language is truly a gift to the development of European civilization, and its culture has influenced many people extending beyond the borders of Europe. Although many educated Europeans carried with them the love for the ancient Greek language and culture upon settling in the New World, not much was known about the Greek culture as a whole.
Homophonic translations are a multilingual version of the parlor game in which each person whispers a phrase to the next, with the meaning getting mangled along the way. The twist is, you don’t actually have to know how to speak any other languages in order to do a translation.
This is the new home of Dirty Little Secrets for Translators, our wordpress blog.
